If you want stable fundraising, you need loyal donors. Not one-time givers. Not campaign-only donors. Not people who give when the mood strikes. Loyal donors. And loyalty isn’t built in December. It’s built in the quiet moments between campaigns. It’s built in how you say thank you. It’s built in how seen your donors feel when you’re not asking for money.

Valentine’s Day is a perfect opportunity to connect with your supporters and show a little heartfelt appreciation. No big campaign. No ask. Just a warm message that reminds them they matter.

It’s officially mid-year — which means whether you run on a July–June fiscal year or a January–December calendar year, now is the perfect...